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Meet BBIA
Discover the latest BBIA makeup favorites, from effortless everyday looks to statement-making color.
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NEXT-GEN K-BEAUTY
Discover PDRN, biotech skincare & professional-inspired care.
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Your Nighttime Glass Skin
A curated 7-step evening ritual for replenished, hydrated, and radiant-looking skin by morning.
Blog : On The Glow
Discover skincare tips, product reviews, and the latest beauty trends on our blog. From personalized routines to expert advice, we help you achieve glowing, healthy skin with ease.
Comfort Care in a Sheet Mask: BOM Honey And Milk Cicadula Mask | OoshTush Blogs
Infused with honey, milk-inspired nourishment, and cica care, it delivers soothing moisture with a lightweight feel.
#SheetMask #CicaSkincare #SoothingMask #KoreanSkincare #KBeauty #HydratingMask #HoneySkincare #SensitiveSkin #CalmingSkincare
Your Moisturizer Should Be Doing More Than Hydrating: Why Anua PDRN Hyaluronic Acid 100 Cream Belongs in Your Daily Routine | OoshTush Blogs
Anua PDRN Hyaluronic Acid 100 Moisturizing Cream combines PDRN and hyaluronic acid to deliver lasting hydration while keeping its texture remarkably lightweight.
#Anua #AnuaPDRN #PDRNSkincare #PDRNCream #PDRNMoisturizer #HyaluronicAcid #HyaluronicAcidCream
Your Daily SPF Defense Step | OoshTush Blogs
The BOM Green UV Sun Off features a lightweight formula that spreads evenly across the skin and absorbs comfortably.
#Sunscreen #SPF #UVProtection #KoreanSkincare #KBeauty #SunProtection #SensitiveSkin #MatteSPF
Lightweight SPF, Powerful Skin Benefits | OoshTush Blogs
Discover cloud-like comfort with broad-spectrum protection and PDRN-powered skincare with VT COSMETICS PDRN Air Cloud Sunscreen SPF50+ PA++++.
#VTcosmetics #PDRNSunscreen #PDRNSkincare #Sunscreen #SPF50 #PA++++ #KoreanSunscreen #KoreanSkincare #KBeauty #FaceSunscreen #DailySunscreen #BroadSpectrumSPF
BOM Super Slim Eyebrow – Ultra-Fine Precision for Naturally Defined Brows | OoshTush Blogs
BOM Super Slim Eyebrow 0.1g features an ultra-slim 1.5mm tip designed to create fine, hair-like strokes with impressive control.
#BOMSuperSlimEyebrow #BOMEyebrow #BOMCosmetics #EyebrowPencil #BrowPencil #SuperSlimEyebrow #KoreanEyebrowPencil #KoreanMakeup #KBeauty
Refine Pores Without Compromise | OoshTush Blogs
Featuring Beauty of Joseon's exclusive Red Bean PDRN™ and collagen-supporting peptides, this silky serum helps refine texture, deeply hydrate, and maintain a healthy skin barrier.
#BeautyOfJoseon #PoreCare #PoreFirmingSerum #RedBeanPDRN #PDRNSkincare #PeptideSerum #KoreanSkincare #KBeauty #EnlargedPores #PoreMinimizing
Your Skin’s Weekly Pick-Me-Up: BOM Honey And Milk Vitamin Mask | OoshTush Blogs
When your skin starts looking tired or uneven, a little extra care can make a big difference. BOM Honey And Milk Vitamin Mask 25g x 10ea is designed to hydrate and brighten the look of dull skin while leaving it feeling soft and refreshed.
#VTCosmetics #VTCosmeticsPDRNToner #PDRNToner #PDRNSkincare #VeganPDRN #PDRNSkincareRoutine #KoreanSkincare #KBeauty #KoreanBeauty #HydratingToner
Hydration Begins with the First Step | OoshTush Blogs
Formulated with 50,000ppm Vegan PDRN, niacinamide, cica, panthenol, and other skin-conditioning ingredients, it delivers refreshing hydration while helping improve skin texture and elasticity.
#VTCosmetics #VTCosmeticsPDRNToner #PDRNToner #PDRNSkincare #VeganPDRN #PDRNSkincareRoutine #KoreanSkincare #KBeauty #KoreanBeauty #HydratingToner
The Melt-Away Step Your Skin Needs: BOM Good Bye Make Up Cleansing Oil 200ml | OoshTush Blogs
Taking off your makeup should feel just as satisfying as putting it on. BOM Good Bye Make Up Cleansing Oil 200ml is designed to gently dissolve makeup, sunscreen, and excess oil without stripping the skin.
#CleansingOil #DoubleCleansing #KoreanSkincare #KBeauty #MakeupRemover
Nourishing The Power of Rice For Softer Skin: I'm From Rice Toner | OoshTush Blogs
The I'm From Rice Toner is formulated with nutrient-rich rice extract to deliver lightweight hydration while supporting a healthier-looking skin barrier.
#ImFrom #ImFromRiceToner #RiceToner #RiceSkincare #KoreanSkincare #KBeauty #KoreanBeauty #HydratingToner #BrighteningToner #HydratingSkincare #RiceExtract
Hydration Wrapped in Honey: BOM Honey And Milk Water Mask | OoshTush Blogs
Dry, tired skin calls for a little extra care. BOM Honey And Milk Water Mask 25g x 10ea is designed to deeply hydrate while leaving the skin feeling smooth, comfortable, and refreshed.
#SheetMask #HydratingMask #KoreanSkincare #KBeauty #HoneySkincare #MilkSkincare
Wake Up to Brighter-Looking Skin: VT COSMETICS Vita-Light Reedle Shot | OoshTush Blogs
The VT COSMETICS Vita-Light Reedle Shot combines innovative Reedle Shot technology with vitamin-rich brightening care to help improve the appearance of dull, tired-looking skin overnight.
#VTcosmetics #VitaLightReedleShot #ReedleShot #ReedleShotSkincare #KoreanSkincare #KBeauty #VitaminCSkincare
Power Up Your Skin: BOM Peptide Power Cream 50g | OoshTush Blogs
BOM Peptide Power Cream 50g is designed to deeply hydrate and support healthier-looking skin with a rich yet comfortable texture.
#PeptideCream #AntiAgingSkincare #KoreanSkincare #KBeauty #PeptideSkincare #HydratedSkin #HealthySkin #SkincareRoutine
Two New Ways to Love Your SPF: AHC Masters Icy Jelly Sun Stick & Tone Up Sun Serum | OoshTush Blogs
Our newest arrivals from AHC make sun protection more enjoyable with innovative formulas that combine effective UV defense and skincare benefits in every application.
#AHC #AHCSunscreen #AHCMasters #IcyJellySunStick #ToneUpSunSerum #KoreanSunscreen #KoreanSkincare #KBeauty
The Step That Sets the Tone: BOM Peptide Power Toner | OoshTush Blogs
A good skincare routine starts with proper hydration. BOM Peptide Power Toner 150g is designed to replenish moisture while helping improve skin texture and overall balance.
#PeptideSkincare #HydratingToner #KoreanSkincare #KBeauty #AntiAgingSkincare #SkincareRoutine #HealthySkin #SkinHydration #PeptideToner #GlassSkin
Give Your Skin 20 Minutes of PDRN Care | OoshTush Blogs
The Genabelle PDRN Rejuvenating Mask delivers an intensive boost of PDRN hydration and soothing care to help revive skin that feels dry, stressed, or fatigued.
#Genabelle #PDRNMask #SheetMask #KoreanSkincare #KBeauty #PDRNSkincare #HydratingMask #Niacinamide #SkinBarrier
Stronger Lashes, Naturally | OoshTush Blogs
Healthy lashes start with consistent care. BOM Wonder Eyelash Serum 8ml is designed to nourish and condition your lashes, helping them look stronger and more defined.
#EyelashSerum #LashCare #LongLashes #HealthyLashes #KoreanBeauty #KBeauty #EyeCare #LashGrowth #BeautyRoutine #SkincareRoutine #NaturalLashes
Your New Favorite SPF Has Arrived | OoshTush Blogs
The Dr.G Skin Boost PDRN Sun Serum SPF50+ PA++++ delivers powerful SPF50+ PA++++ protection against both UVA and UVB rays while maintaining a comfortable, serum-like texture.
#DrG #SkinBoostPDRN #PDRNSunSerum #SPF50 #Sunscreen #KoreanSkincare #KBeauty #DailySPF #SunProtection
Lashes That Hold Their Shape | OoshTush Blogs
Well-defined lashes can instantly elevate your entire look. BOM Wonderproof Mascara Long & Curl 8g is designed to lengthen, lift, and maintain curl without weighing your lashes down.
#Mascara #LongLashes #CurlingMascara #KoreanMakeup #KBeauty #EyeMakeup #DefinedLashes #MakeupRoutine #SmudgeProof #WaterproofMascara
Unlock Your Smoothest Skin Yet | OoshTush Blogs
This innovative formula combines VT's signature Reedle Shot technology with retinol and Vitamin A derivatives to help improve the appearance of uneven skin texture and support a more polished complexion.
#VTCOSMETICS #ReedleShot100 #RETIA #RetinolSkincare #KoreanSkincare #KBeauty #VitaminA #CICA #CicaHyalon
Shop By Concern
loved by many
Create precise, effortless eye looks with BBIA Last Auto Gel Eyeliner 0.3g. This soft 3mm gel pencil glides smoothly across the eyes to create neat, defined lines, while its quick-setting, waterproof formula helps keep eye makeup looking fresh and smudge-free for longer wear.
BBIA Last Auto Gel Eyeliner – Soft Waterproof Gel Pencil for Precise & Long-Lasting Eye Makeup
Designed for easy and versatile application, BBIA Last Auto Gel Eyeliner features a soft pencil texture that makes drawing smooth lines simple, even for beginners. Its 3mm tip provides precise control for defining the lash line, creating a subtle back-opening effect, or adding dimension to eye makeup. The multi-use formula can also be blended as an eye shadow or used for concealing and detailing, while glitter shades can be softly diffused for a sparkling shadow effect without excessive powder fallout. Once set, the eyeliner helps maintain a clean, defined look with resistance to water and smudging.
#BBIA #BBIALastAutoGelEyeliner #GelEyeliner #KoreanEyeliner #WaterproofEyeliner #SmudgeProofEyeliner #GelPencilEyeliner #KBeautyMakeup #EyeMakeup #LongLastingEyeliner #GlitterEyeliner #PreciseEyeliner
Achieve a smooth, soft-focus complexion with BBIA EAU Powder Pact 9g. This ultra-fine face powder helps blur the appearance of pores and fine lines while controlling excess oil for a clean, polished look with a lightweight velvet-matte finish.
BBIA EAU Powder Pact – Blurring Velvet Matte Powder for Smooth & Flawless-Looking Skin
Designed to create a naturally perfected complexion, this finely milled powder melts seamlessly into the skin without feeling heavy or cakey. Its soft-focus effect helps smooth the appearance of pores and fine lines, while the breathable texture makes it easy to layer over makeup or use for quick touch-ups throughout the day. Available in four color-correcting shades, each tone is designed to address different complexion needs—from brightening and neutralizing unwanted tones to adding a fresh, even-looking finish. The result is a soft, porcelain-like complexion with a comfortable matte finish that stays fresh and polished.
#BBIA #BBIAEAUPowderPact #PowderPact #KoreanPowder #MattePowder #BlurringPowder #PoreBlurring #OilControlPowder #ColorCorrectingPowder #VelvetMatte #KBeautyMakeup #FlawlessComplexion
Create soft, vivid lip looks with BBIA Last Velvet Lip Tint 5g. This lightweight lip tint glides on smoothly like a cream before setting into a comfortable velvet-soft matte finish, delivering rich color that stays fresh and polished throughout the day.
BBIA Last Velvet Lip Tint – High-Pigment Velvet Lip Color for Soft & Long-Lasting Lips
Designed for effortless color payoff and comfortable all-day wear, BBIA Last Velvet Lip Tint features a fine, silky texture that spreads evenly across the lips without feeling sticky or heavy. Its highly pigmented formula delivers bold color in just one swipe, while the buildable texture allows you to create anything from a soft, blurred lip to a more intense statement look. Available in a wide selection of carefully curated shades, the collection includes versatile nudes, everyday pinks, vibrant reds, and trendy mauves to suit different moods and makeup styles. With its smooth velvet finish and lightweight feel, it is easy to wear on its own or blend for a soft, gradient effect.
#BBIA #BBIALastVelvetTint #VelvetLipTint #KoreanLipTint #KBeautyMakeup #MatteLipTint #VelvetLipColor #LongLastingLipTint #HighPigmentLipTint #SoftMatteLips #KoreanLipMakeup #GradientLips
Give your lips a juicy, glass-like finish with BBIA Over Glaze Lip Gloss 4.5g. This lightweight lip gloss adds high-shine dimension and a naturally fuller-looking appearance while keeping lips smooth, moisturized, and comfortable without a heavy or sticky feel.
BBIA Over Glaze Lip Gloss – High-Shine Plumping Gloss for Juicy & Hydrated Lips
Designed to create effortlessly glossy lips, this cushiony lip gloss glides smoothly over the lips to deliver a luminous, glass-like finish that catches the light beautifully. Its lightweight, non-sticky texture can be worn alone for a fresh, juicy lip look or layered over your favorite lipstick for extra shine and dimension. Enriched with nourishing oils, it helps keep lips feeling soft and moisturized throughout wear, while its subtle plumping effect enhances the appearance of lip fullness without an uncomfortable tingling sensation.
#BBIA #BBIAOverGlaze #LipGloss #KoreanLipGloss #GlossyLips #GlassLips #JuicyLips #PlumpingLipGloss #HydratingLipGloss #KBeautyMakeup #VeganBeauty #HighShineLips
Add a soft, naturally flushed look to your complexion with BBIA Ready To Wear Downy Cheek 3.5g. This lightweight creamy blush melts smoothly into the skin, delivering buildable color and a soft-matte finish without clumping or feeling heavy.
BBIA Ready To Wear Downy Cheek – Lightweight Cream Blush for Soft & Natural-Looking Color
Designed with a smooth cashmere-like texture, this creamy blush blends effortlessly into the skin for an even, seamless finish. Its buildable formula lets you adjust the intensity from a subtle wash of color to a more vibrant cheek look, making it easy to match different makeup styles and occasions. Unlike loose powder blushes, the cream formula stays where applied and can be worked into the cheeks using your fingers, a brush, or a sponge. The versatile texture can also be used as a lip tint, allowing you to create a coordinated makeup look with minimal effort.
#BBIA #BBIAReadyToWearDownyCheek #DownyCheek #CreamBlush #KoreanBlush #KBeautyMakeup #CreamyBlush #SoftMatteBlush #NaturalBlush #BuildableBlush #LongWearingBlush #CheekMakeup
Get the best of skincare and makeup in one luxurious compact with d’Alba Serum Glow Tension Cover Cushion — a glow-enhancing foundation that delivers flawless coverage, deep hydration, and sun protection in every tap.
d’Alba Serum Glow Tension Cover Cushion – Radiant Coverage with Skincare Power
Formulated with Italian white truffle extract, niacinamide, and hyaluronic acid, this cushion foundation boosts skin vitality while creating a smooth, luminous finish. The serum-infused texture melts seamlessly onto the skin, blurring imperfections and evening out tone without caking or dryness. With SPF50+ PA++++, it provides daily sun protection while keeping your complexion fresh, hydrated, and glowing from within.
Available Shades:
#21 Bright Ivory: For fair to light skin tones with neutral undertones.
#23 Yellow Beige: For light to medium skin tones with warm undertones.
#dAlba #SerumGlowTensionCoverCushion #CushionFoundation #GlowingSkin #SPF50 #PA++++ #HydratingMakeup #BrighteningFoundation #VeganMakeup #WhiteTruffle #LongLastingMakeup #KBeauty #KoreanMakeup
Correct dull or yellow undertones with the d'Alba Waterfull Purple Tone Up Sun Cream SPF50+ PA++++ 50ml, a brightening sunscreen that protects, hydrates, and enhances skin tone in one effortless step. Ideal for daily wear, it delivers both radiance and UV defense.
d'Alba Tone Up Sunscreen - SPF50+ PA++++ Protection
A dual-function tone-up sunscreen with a soft lavender-purple tint that corrects yellow undertones while delivering high SPF 50+ PA++++ protection. Infused with White Truffle (Trufferol™), vitamin E, panthenol, centella, and hyaluronic acid, it hydrates, firms, and calms the skin. Lightweight and non-sticky, it leaves a cool, semi-matte radiant finish that blends into most skin tones without a white cast.
Skin Treatment Goal: Brightening, Hydration, Anti-aging, Vegan
Best For: Normal skin, Dry skin, Combination skin, Sensitive skin
#dAlba #PurpleToneUpSunCream #WhiteTruffle #SPF50 #VeganSunscreen #BrighteningCare #ToneUpCream #HydratingSunscreen #KBeauty #CentellaAsiatica #Panthenol #HyaluronicAcid #NonStickyFinish #DailyUVProtection #RadiantComplexion
Protect, hydrate, and brighten dull-looking skin with d'alba Watefull UV Essence Blue Tone Up Sun Cream SPF50+ PA+++. This lightweight tone-up sunscreen provides high UV protection while giving the complexion a soft blue-tinted brightening effect for a fresh, clear, and naturally even-looking finish.
d'alba Watefull UV Essence Blue Tone Up Sun Cream SPF50+ PA+++ – Blue Tone-Up Sunscreen for Fresh & Hydrated Skin
Designed for daily sun care and complexion correction, this airy sunscreen glides smoothly onto the skin and creates a soft, milky tone-up effect without clumping or leaving a heavy white cast. The subtle blue tint helps visually brighten dull-looking skin, creating a fresh, polished complexion similar to the effect of a color-correcting filter. Its lightweight texture adheres comfortably without feeling greasy, while Glacier Water, Panthenol, and multiple forms of Hyaluronic Acid provide refreshing moisture for skin exposed to UV rays and environmental stressors. With SPF50+ PA++++ protection and a formula that has completed a primary skin irritation test on sensitive skin, it offers comfortable everyday protection for a variety of skin types.
Skin Treatment Goal: Brightening, Hydration
Best For: Normal, Dry, Combination, Sensitive skin
#dAlba #WatefullUVEssence #BlueToneUpSunscreen #ToneUpSunscreen #SPF50 #BlueToneUp #BrighteningSunscreen #HydratingSunscreen #KBeautySunscreen #SensitiveSkinCare #DailySunProtection #KBeauty
Shop Routines & Bundles
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10-Step Sensitive & Acne Skincare Routine
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10-Step Oily & Combination Skincare Routine
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7-Step Glass Skin Routine
Morning & Night
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Dark Spots and Pigmentation Routine
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8-Step Age Control Routine
Morning & Night
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For All Skin Types
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Dark Spots and Pigmentation Bundle
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brands
Top-Tier Powerhouses
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AGE20'S
Skincare-infused makeup designed for radiant, youthful-looking skin.
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Banila Co
Skincare-meets-makeup brand for effortless, radiant beauty.
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Beauty of Joseon
Joseon-inspired skincare reinvented; viral favorite rooted in tradition.
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Centellian24
Backed by pharmaceutical expertise and trusted for centella-based skin repair.
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CNP Laboratory
Science-led skincare developed by dermatologists.
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COSRX
Skincare science meets simplicity; a global favorite for you skin.
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Dr.Jart+
Clinical innovation with creative flair; backed by Estée Lauder.
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Espoir
Trend-driven artistry with professional finishes and modern appeal.
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Etude
Playful beauty with a nostalgic charm and dependable quality.
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Innisfree
Nature-powered formulas with eco-conscious values and mass appeal.
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Laneige
Hydration-focused innovation for dewy, luminous skin.
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Mediheal
Dermatology-inspired skincare known for targeted, high-performance sheet masks.
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MEDIPEEL
Clinic-inspired brand known for high-performance, treatment-level skincare.
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Missha
Trusted tradition with innovation; home of the iconic Time Revolution line.
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Nature Republic
Nature-inspired beauty with accessible essentials, blending botanicals and everyday care.
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Physiogel
Barrier-focused skincare for sensitive skin with gentle, science-backed care.
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rom&nd
Color cosmetics champion; trend-setting shades loved worldwide.
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The Face Shop
Nature-rooted beauty brand blending botanicals with everyday skincare innovation, offering accessible and reliable solutions for all.
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TonyMoly
Playful, trend-driven beauty with creative packaging and accessible innovation.
Rising stars
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AMPLE:N
Ampoule-centric skincare with clinically backed, high-concentration actives.
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Anua
Calm-centric formulations with viral credibility.
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CNP Laboratory
White truffle luxury with spa-like textures and results.
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Dr.G
Dermatologist-formulated for visible results with a balanced touch.
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Holika Holika
Charming skincare with fun packaging and dependable picks.
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I'm From
Ingredient-focused skincare rooted in transparency, simplicity, and natural care.
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ISNTREE
Botanical roots with proven performance and gentle formulas.
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ma:nyo
Fermented skincare that bridges tradition and science.
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Merzy
Bold, pigment-rich makeup with a modern, minimalist edge.
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Numbuzin
Personalized skincare made simple with intuitive numbering.
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Round Lab
Comfort-first care with a touch of emotional storytelling.
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Some By Mi
Transformative care with visible results; famous for its AHA/BHA/PHA line.
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SKIN1004
Centella experts with minimal yet potent skincare.
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THE SAEM
Nature-inspired, trend-aware beauty with accessible everyday essentials.
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VT Cosmetics
Innovation-driven skincare known for viral Reedle Shot and PDRN-powered formulas.
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Wellage
Science-driven brand recognized for fresh-activated ampoules.
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BBIA
Trend-forward Korean makeup with rich pigmentation and effortless, wearable shades.
Emerging Innovators
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Abib
Clean, minimal design meets high-performance ingredients.
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AHC
Aesthetic clinic heritage made accessible; luxe yet practical.
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Aperire
Emotional storytelling with sensorial skincare rituals.
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Be-Hope
Art-inspired beauty with a creative, niche touch.
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BOM
Indie-style skincare and color cosmetics with heart.
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Celluver
Scented hair and body care with lasting impressions.
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d'Alba
White truffle luxury with spa-like textures and results.
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Genabelle
Science-driven skincare focused on balance, barrier care, and gentle results.
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Ilso
Quietly reliable skincare for fuss-free routines.
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Nacific
Youthful, clean, and effortless K-beauty.
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Neogen Dermalogy
Innovative dual-function products with a derm-backed core.
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NOHJ
Fun-forward sheet masks with an Instagrammable flair.